CONTENTS

Branko Mihailović, Zoran Simonović, Nikola Ćurčić
MARKETING COMMUNICATION OF DOMESTIC HOTEL ORGANIZATIONS

Tamara Radjenovic, Bojan Krstic
INTELLECTUAL CAPITAL IN THE THEORY OF THE FIRM

Jugoslav Aničić, Dušan Aničić, Nikola Vasić
ENTREPRENEURSHIP DEVELOPMENT AND FINANCIAL PERFORMANCES IN SMEs SECTOR IN SERBIA

SCIENTIFIC REVIEW ARTICLE

Marija Jankovic, Veselin Luburic, Rajko Sofranac
SUSTAINABLE TOURISM AS A BASIS OF MANAGEMENT OF NATIONAL PARKS IN MONTENEGRO

Predrag Vuković, sci.
CHARACTER AND DYNAMICS OF DEVELOPMENT RURAL TOURISM IN THE REPUBLIC OF SERBIA

Tomislav Rakić, Snežana Živković
HIERARCHY OF NEEDS AND CORRELATION CONNECTIONS AS AN IMPORTANT ELEMENT OF SUCCESSFUL EMPLOYEES’ MOTIVATION

Ljiljana Stošić Mihajlović, Miloš Nikolić
SOCIAL ENTREPRENEURSHIP SUPPORTED BY CREATIVE ECONOMY

Bećir Kalač, Irma Mašović, Amela Ahmatović
SELECTION OF STRATEGIC OPTIONS IN ALLOCATING THE DEVELOPMENT OF ENTREPRENEURIAL ORGANIZATIONS

Živanka Miladinović Bogavac
BUSINESS SCAM IN SABER SPACE

Dušan Jerotijević
AGAINST LEGAL SECRESSION OF ALBANIAN MINORS IN SERBIAN AUTONOMOUS KOSOVO AND METOHIJA AND ECONOMIC IMPLISATIONS