CONTENTS

Nemanja Berber, Agneš Slavić, Marko Aleksić
THE RELATIONSHIP BETWEEN CORPORATE SOCIAL RESPONSIBILITY AND CORPORATE GOVERNANCE

Slobodan Cvetanović, Vladimir Nedić, Lena Despotović
THE ANALYSIS OF BUSINESS CONDITIONS IN WESTERN BALKAN COUNTRIES

Nikola Ćurčić, Ivan Piljan, Zoran Simonović
MARKETING CONCEPT IN INSURANCE COMPANIES

Vladimir Matović, Milenko Stanić, Igor Drinić
IMPACT BRANDING ON CONSUMER PREFERENCE TOWARDS BUYING
A CERTAIN PRODUCT: COMPARATIVE ANALYSIS OF BRANDS NIKE
AND ADIDAS

SCIENTIFIC REVIEW ARTICLE

Ivana Janjić, Tamara Rađenović
THE IMPORTANCE OF MANAGING INNOVATION IN MODERN ENTERPRISES

Milan Marković
ANALYSIS OF COMPARATIVE ADVANTAGES OF SERBIAN EXPORTS AT THE SECTORAL LEVEL

Stevo Jokić, Aleksandar Sandro Cvetković, Saša Adamović, Nenad Ristić, Petar Spalević
COMPARATIVE ANALYSIS OF CRYPTOCURRENCY WALLETS VS TRADITIONAL WALLETS

Marija Lakićević, Zorica Sagić
ACCOMMODATION CAPACITIES AND THEIR UTILIZATION IN THE FUNCTION OF TOURISM DEVELOPMENT: CASE OF IVANJICA

Gordan Janković, Miloš Golubović
OPEN INNOVATION IN SMALL AND MEDIUM-SIZED ENTERPRISES

Marija Đekić, Miloš Nikolić, Raica Milićević
CAUSES, MANIFESTATIONS AND REPRESENTATION OF THE SHADOW ECONOMY WITH REFERENCE TO SERBIA

IN MEMORIAM

Dragoljub Simonovic (1935-2019)
by Ph.D. Borivoje B Prokopovic

Dragoljub Simonovic (1935-2019)
by Ph.D. Vukasin Kostic

REVIEWERS